Portfolio
Abhinav Poddaturi

About Me

Digital Marketing Specialist
I’m Abhinav Poddaturi, a results-driven Digital Marketing Specialist with over 6 years of experience delivering measurable growth for leading brands. Skilled in SEO strategy, paid advertising, and data analytics, I have successfully improved search visibility, optimized campaigns, and boosted ROI for companies like Tim Hortons, Drunken Monkey, and Digi-StepIn. My expertise lies in turning data insights into actionable marketing strategies that drive engagement, conversions, and long-term brand success.
Core Competencies

* SEO Strategy & Execution – On-page, technical, and local SEO, metadata optimization, structured data, Core Web Vitals improvements.
*Digital Advertising – Google Ads, Meta Ads, TikTok Ads, Amazon DSP, Search Ads 360.
*Analytics & Reporting – GA4, Google Data Studio, Tableau, Excel analytics.
*Collaboration – Working with content, design, and operations teams to deliver seamless campaigns.

Carrer Highlights

Tim Hortons – Digital Marketing Specialist
-
Increased organic traffic by 45% in 12 months through SEO optimization and content strategy.
-
Improved SERP click-through rates by 30% using structured data markup and rich snippets.
-
Managed multi-channel paid campaigns across search, display, and social platforms, optimizing for higher ROI.
Drunken Monkey – Digital Marketing Assistant
-
Boosted ad relevance and reduced wasted spend through advanced keyword and audience targeting.
-
Supported seasonal campaign launches with tailored ad creatives and geo-targeting strategies.
Digi-StepIn – Copy Writer
-
Increased CTR by 28% across 10+ ad accounts through compelling ad copy and messaging.
-
Grew organic search traffic by 35% in 3 months through SEO-focused blog content.

Tools and Platforms
Google Ads | Meta Ads Manager | GA4 | SEMrush | Ahrefs | Screaming Frog | WordPress | Shopify | Tableau | Mailchimp | Canva

Case Studies




